Shortening url is becoming almost part of most marketers or content creators everyday life, so knowing how to shorten a url will be helpful, and that is why we are going to be diving into the way on how to shorten link or url.

Before we continue, let’s briefly discuss on what is url shortening

What Is URL Shortening

URL shortening is simply just the way we shorten links by reducing them from their original or long form to their short form using a url shortener, we have a blog on the best url shortener, to guide you on how to choose the best url shortener for your business.

So what is a url shortener, a url shortener is an app that helps you perform the process of url shortening.

Why Do We Need A URL Shortener

1. Credibility And Professionalism: The way you drive credibility and/or credibility to your brand is simply by using link that has meaning and depict your brand, let’s take for example we have a url that is similar to that of an ad campaign url e.g http://example.com/ad?=shuia&20$jdhj&jdhsj, this type of link does not give professionalism to your brand thereby reducing your brand credibility but when you use a link similar to www.lowurl.in/offer, or www.yourbrand.co/offer, it brings professionalism thereby increasing credibility of your brand.

1. Smooth User Experience: From what we have been discussing we should know by now that short urls are good for marketing, that is why most affiliate marketers use it, and most times others like creators, and business owner also use because generally it is visually appealing, and can be very easy to memorize, we should also know that short links are less prone to been cut off or broken.

1. Increase Engagement: Recently it has been noted that with shorten links or url you can increase your CTR, and this is because with this type of links can increase your engagement and also make your call to action effective compare to long and messy url or links

1. Real Time Analytics: Url shortener have what we call tracking expecially new and modern url shorteners, and the reason for this is simply to understand how your customers or lead are interacting with your link, which can directly or indirectly help you in optimizing your marketing strategy, thereby driving more leads.

Let’s just dive straight in into the proceedures for shortening a url or link, with lowurl you can shorten url through a two-way proceedure:

First Proceedure Without Signing Up

Step 1: Visit www.lowurl.in

Step 2: Paste your url or link into the input

Step 3: Then you click the shorten button

Second Proceedure After SignUp

Step 1: Visit the Shorten Link

Step 2: Put your destination url or long url

Step 3: If you want to add custom alias then you click, the YES,

Step 4: Then the input to add your alias(e.g offer) will appear

Step 5: Then You can click on the shorten link button below the page

Why Should You Use Lowurl As Your URL Shortener Service?

With lowurl you can easily shorten and customize urls, and it works for individuals, startups and other business, ability to depict your brand by customizing the url, is made simpler with lowurl, and with lowurl you can easily track your traffic.

Create an account with us to access the benefits in lowurl.