In this present world, where twitter is now known as X, since it was bought by Elon Musk, still most if not all affiliate marketers, content creators and businesses uses it. In this blog we will discuss about the best url shortener tools that you can use for twitter, so that you can be able to make a more cleaner and clickable tweet.

Why You Should Use A URL Shortener On Twitter

Well we need to know that twitter/x itself shortens link by using it t.co service, and this ensures that the character limit does not exceed 23, but using other third party URL shorteners you get to enjoy additional benefits, that twitter/x does not offer.

1. Real Time Analytics: You can easily monitor the amount of click, the geographic information of each click and their referral source.

1. Brand: With third party URL shortener you can create a custom branded link that describe your brand.

1. Campaign Retargeting: You can implement tracking pixels for advertising campaigns

1. Clean Link: Enhance the appearance of your tweets using url shortener like lowurl to present clean link

Top Twitter URL Shortener

1. Lowurl: We created lowurl as a url shortener tool for both personal and business for efficient and scalability. Features include:
2. Fast link creation
3. Branding – using branded short links to enhance brand visibility
4. Real time Analytics
5. Link management
6. Redirect for device and geo targeting
7. It’s Free

1. Bitly: One of the most popular url shortener, with a user-friendly interface and it’s known for it’s robust customization options. And it features include:
2. Branded short links
3. Real time Analytics
4. Integrations with other marketing tools

1. Rebrandly: This is another url shortener that focuses more on managing branded link, the features of rebrandly includes:
2. Link management
3. shorten link with custom domain name
4. Analytics

1. Tinyurl: It’s a simple url shortener that shorten link quickly without the need for an account. Features include:
2. No expiration date or time for shortened link
3. Shorten link Instantly
4. Customize your link alias

1. Short.io: This is another url shortener that can be used for businesses of all size and it’s features include:
2. Custom support
3. Redirect for both device and geo targeting
4. Detailed analytics
5. Link management

Best Practices In Using URL Shorteners On Twitter

In this section we will be discussing on the best practices you need to know to maximize the effectiveness of url shorteners.

1. Track Performance: You can do this by going through your analytics as this will give you insights on how to optimize your marketing or posting strategy

1. Transparency: Using domains that depict your brand can build credibility and trust with your audience.

1. Overusing Link: make sure that your tweet does not look too promotional, reduce the amount of links in your tweet as this make your tweet look authentic.

Summary

Using a url shortener as part of your twitter marketing strategy can seriously improve the clarity and effectiveness of your tweet, which directly improve click through rate.

Though there are numerous url shorteners as listed here, but if you want the best url shortener for your business we recommend you use lowurl, though there others you can choose from like bitly, rebrandly and short.io, if you want to know about the best url shorteners, you can click here.